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A Guide for Buyers and Sellers

By: admin, November 25, 2004  
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When considering whether to place a bid, know exactly what you're buying. Read the seller's description of the item or service, and if a photograph is posted, take time to look at it closely. 
Try to determine the relative value of an item before you bid. There's no guarantee that something is a good deal just because it's on the Internet auction block. "Brick-and-mortar" stores and online price-trading sites may be good reality checks on price. If you find a bargain at an auction site, remember the adage about deals that seem too good to be true. They usually are. 
Read the fine print. Look for words like "refurbished," "close-out," "discontinued" or "off- brand," especially when shopping for computer gear or electronic equipment. 
Consider whether the item comes with a warranty, and where you'll get follow-up service if you need it. Many sellers don't have the expertise or facilities to provide services for the goods they sell. If that's the case with your seller, be sure you're willing to forfeit that protection before placing a bid.